New Kid On The Block - Woom Bikes

• Posted on 14 October 2026
• By Alex
• Posted in childrens bikes, first bike, kids bikes, woom bikes
• 0

Discover why woom bikes are taking the UK by storm. Explore lightweight, premium woom bikes for kids, from balance bikes to teenage mountain bikes.

Woom is the Viennese brand currently taking the kids’ bike market by storm. The coveted position of best kids bike was once held by the likes of Isla Bike and Frog, however since Isla stopped producing bikes in 2023 and the sale of Frog bikes in 2026 to Mike Ashley the childrens' bike market has welcomed a new name.

Woom was started in 2013 by two Dads in Vienna and since then has grown across the world and it was launched in the UK in April this year. They cover all ages from balance bikes up to mountain bikes for teenagers and everything in between. Perhaps the most notable addition is the huge accessory range they produce from locks to mudguards, bells to baskets. 

The bright candy colours appeal to the eye but it is the design which really makes this brand stand out. Only the best components are used on the bikes are they are genuinely designed with children in mind. Lightweight as well as gorgeous these bikes are excellent quality.

So if you are looking to buy a first bike for Christmas, come down and see our range of Woom bikes and accessories in store.